Let Us Talk About Corporate Narration

By Linda Butler


When a company wants to talk about their achievements and failings, they do so by giving a narrative about it. They tell stakeholders how they did what they did to find their place in the industry today. This shapes the opinion and views of people into understanding the culture they have built and maintained today. Corporate narration Atlanta GA has plenty of company providers offering this kind of service.

To provide an insight on what this service does, we are going to discuss Narrative Content Group. They primarily focus on sustainable environment topics. Hence, their article contents are news worldwide about the situations in the environment. As parent company, Mother Nature Network has made them an extension of their mission.

Their service is sought by big corporations due to the huge trust placed on them and their works. Contents are created, distributed, and published in many a ways. Their means of creation are slide shows, interactive software, videos, and info graphics to encourage people to read them. All of their platforms are digital in order to easily post articles in the environment category.

These digital platforms that they use are currently six in total. One is the website of MNN, the mother ship. Compelling articles are published here so people can read and see the current situation of the environment. The section, Earth Matters, shared information regarding energy, government policy, animals, climate change, and environment legislation.

With Treehugger, they use their reputation as leader in using mainstream media in order to promote sustainable living. They believe they can endear this to the community by storytelling. Green solutions, news, and product information are the contents they specialize in. They promote the idea of sustainable living to people in their daily lives, in business works, and in energy usage.

Third is From The Grapevine which tackles the exploration of the beauty of nature, people, and food in Israel. To make it fun, they create quizzes and trivia which measure how people really know their favorite topics. This site also does podcasts which currently has twenty three episodes so fay. It is a weekly show where hosts interviews professionals and celebrities that had made the Israelis intrigued.

Fourth is Common Good where they share news on the philanthropy acts of their foundation, the Newmans Own Foundation. They highlight charitable actions of individuals and companies in making the world a better place. They encourage people to give back to the needy and get involved in common good acts. They also empower people to overcome the barriers and challenges they face each day.

With United Rentals, construction companies are given advices on how to make the work they do safer, smarter, and faster. They encourage them to ensure the works their employees do are well. They put emphasis on employees because they make business operations move and flow. Buildings and infrastructures are being sustained in order to achieve efficiency boosts.

With Subway Sub Culture, tricks and tips are given to customers about the food they eat at their establishment. Active lifestyle is also promoted so they can move and do outdoor activities. They thought about ways in helping sustain the community and these are reducing food wastage and having bountiful farming. Healthy living is the overall idea of their campaign.




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